Description
Sismak Concept Overview
Sismak is a premium auto-parts manufacturer based in Izmir, Turkey. The company specializes in the production of high-quality steering systems. The short film follows the product lifecycle while highlighting company manufacturing capabilities including: (1) Research & Development; (2) Planning & Procurement; (3) Production; (4) Quality Assurance; (5) Fulfillment.
Additionally, the film will emphasize the ‘lean’ manufacturing model by showing the quality controls within the product lifecycle. Lastly, human hands will be shown throughout the video to illustrate Sismak’s human touch approach to business and manufacturing.
Story Boards
Graphic Elements
Style and graphic elements will feature text tracking, text overlay and three dimensional graphic overlay.
Color Palette
The color palette will align with brand color standards.
Story Arc
Speed will be used to create a story arc. The fastest part of the film will be in the manufacturing scenes. Additionally, split screen may be used during the manufacturing scenes to convey that many things are happening concurrently.